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Trump Media said on Friday it had begun rolling out TV streaming services The company aims to spread “overlooked” content on its social media platform Truth Social.
The company’s Nasdaq-listed stock rose more than 6% on Friday morning following the news.
DJT’s stock price has languished since it briefly surged after its majority owner, former President Donald Trump, survived an assassination attempt on July 13. , the company’s stock price had fallen more than 33% before Friday.
Republican presidential candidate Trump owns nearly 59% of the company company stock.
DJT stock price
Trump Media said in a press release on Friday that it is currently stress testing a TV streaming service called Truth+ on its “new content delivery network.”
Once deployed, Truth Social users will be able to use the service while browsing the platform’s existing Weibo content, the company said.
“We are building a reliable home for great television content that is being ignored by major companies or at risk of cancellation,” Trump Media CEO Devin Nunes said in a press release.
The content will initially include news, commentary, weather, lifestyle and entertainment channels, with plans to expand Christian and family-focused programming, the company said.
The company bills itself as a conservative alternative to social media giants such as Facebook X claims in a press release that its streaming service will “cannot be canceled by big tech companies.”
Trump Media announced last month as part of the launch of its content network Asset Purchase Agreement In partnership with LLC WorldConnect IPTV Solutions and JedTec.
ProPublica reported on Tuesday JedTec is an obscure entity led by major Republican donor and energy magnate James Davison, whose business interests could be affected if Trump wins re-election.