Volkswagen On Tuesday, the company announced updates to its 2025 Jetta sedan to boost sales amid industry-wide concerns about affordability.
An entry-level Jetta with an automatic transmission is expected to go on sale by the end of the third quarter, starting at $21,995, the company said. The model will replace the current lower-priced Jetta, which is available with a manual transmission but has seen limited sales as many drivers only know how to drive an automatic transmission vehicle.
The changes come amid growing concerns about vehicle affordability and vehicle inventories, following years of restrictions due to the coronavirus pandemic and supply chain issues.
According to statistics, the Jetta’s new starting price compares to the average transaction price of a new car in May of $47,455. Cox Automotive.
Volkswagen Group of America Pablo Dis Earlier this year, he told CNBC that he saw opportunities for the automaker to better leverage the Jetta in North America.
“Everyone has a history with Volkswagen, especially the Jetta,” he said in an interview in February, noting that Jetta production has increased 60% in recent years.
Overall, with the rise of crossovers and SUVs, sales of models such as the Jetta have dropped from historical levels. But Jetta sales in the United States rose 24 percent last year to about 47,400 vehicles, making it the fourth-best-selling car in Volkswagen’s U.S. lineup.
The company also announced Tuesday that the 2025 Jetta will feature tweaked exterior and interior styling as well as additional standard features.
The 2025 Jetta will come standard with a 1.5-liter, 158-horsepower turbocharged inline-four engine paired with a standard eight-speed transmission. The “GLI” performance model will continue to be equipped with a manual transmission.
2025 Volkswagen Jetta GLI
Volkswagen
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