Republican presidential candidate Donald Trump is promoting the Trump Organization’s new cryptocurrency platform, which has just been renamed from “The Defant Ones” to “World Liberty Financial.”
In a post to his 90 million followers onThe former president shared a video of himself, with a voiceover: “This afternoon I’m laying out my plan to make sure America becomes the cryptocurrency capital of the planet. They want to strangle you. They want to strangle you. “We won’t let that happen. “
It was unclear who Trump was referring to by “them,” and a Trump campaign spokesman did not immediately respond to questions about CNBC’s announcement.
In his post, Trump tagged a verified X account named “World Liberty Fi”, or wLFI. The account has more than 20,000 followers and posted a number of posts starting on August 22.
The project also involves Trump’s sons, Donald Trump Jr. and Eric Trump.
“Excited to announce the launch of @WorldLibertyFi! A new era of finance has arrived,” Eric said on Wednesday In X’s post.
As of Thursday morning, the crypto project’s accompanying Telegram channel, which has also been renamed World Liberty Financial, had more than 52,000 subscribers and continues to climb.
The day after Trump announced the news A new wave of NFT trading cards launched.
Collect trump cards
Source: Collecttrumpcards.com
Like cryptocurrency platforms, NFTs are the Trump family’s private business in the digital currency space and have no official ties to Trump’s presidential campaign.
But the campaign and private enterprise dovetail, as NFTs and cryptocurrency platforms are promoted as part of Trump’s political brand and marketed to his supporters.
For Trump, these private crypto ventures offer an opportunity to both attract crypto voters and donors and make money.
The Republican candidate, who has been leaning toward becoming a pro-cryptocurrency presidential candidate, has made increasingly optimistic remarks about the industry.
Donations and support from cryptocurrency voting groups also followed. The latest statistics from the Trump campaign show that cryptocurrency-related financing totaled $25 million. CNBC has not been able to independently verify that number.
Some details about world freedom
As of Thursday, it was unclear exactly what the World Free Financial Platform would do and whether the project was operational.
Trump’s two sons, Eric Trump and Donald Trump Jr., provided different descriptions of what the digital bank plans to offer users.
Trump’s eldest son said recently The family is working on developing a crypto platform that can compete with the traditional banking system.
“I think there’s a lot of inequality because only certain people have access to finance (…) so this concept of decentralized finance is obviously very attractive to people like me who don’t have bank accounts,” Donald Jr. Trump said in the Financial Times.
Eric also told the New York Post that the project involves digital real estate, which may mean tokenizing real-world assets or selling digital versions of assets in the virtual universe.
The former president described the project to his 7.5 million followers on Truth Social last week, calling it a way to “take a stand together.”
“For too long, ordinary Americans have been squeezed by big banks and the financial elite,” Trump wrote.