Sundar Pichai, CEO of Alphabet
Source: Google
shares pivot point Jumped 7% on Thursday morning Reuters reported that letter It is in talks with its advisers to make an acquisition offer for the marketing software company.
Alphabet has discussed in recent days how much it should offer and whether antitrust officials would approve the deal, Reuters reported, citing people familiar with the matter.
Big tech companies are under increasing antitrust scrutiny. The U.S. Department of Justice filed a second antitrust lawsuit against Google in January, seeking to break up its advertising business. An earlier antitrust lawsuit filed by the department in October 2020 accused Google of illegally maintaining a monopoly in search.
This could be a major acquisition for Google’s parent company. Before Reuters reported Alphabet’s interest, Cambridge, Mass.-based HubSpot had a market capitalization of about $32 billion. The company provides marketing, sales and customer service software to businesses.
According to reports, Alphabet has not yet submitted an acquisition offer for HubSpot and is not sure whether it will.
Alphabet and HubSpot did not immediately respond to requests for comment.